Thursday 29 January 2015

New Global Hearing Aid Market Research And Study Report

People are said to suffer from hearing loss when they have diminished sensitivity to the sounds that are normally heard by others. In speech frequencies, certain people have relative insensitivity to sound. Such situation is termed as hearing impairment. The increase in volume above the usual sound levels necessary before the listeners can detect it determines the severity of hearing loss. There are three types of hearing loss: Conductive, Sensorineural and Mixed hearing loss. The hearing losses according to the severity are classified into four types: Mild, Moderate, Severe and Profound hearing loss.

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The global hearing aid market has a unique mix of dynamism and moderate growth at the same time. The market is dynamic in terms of technological development and innovation while at the same time, it suffers from weaker growth. On the up side, the market is supported by full and/or partial reimbursement programs in most of the developed world, rising proportion of elderly population (especially across the OECD), increasing expenditure on healthcare on a global scale and rising prevalence of hearing loss. On the down side, rising out-of-pocket hearing aid expenditure, price pressure and lower social acceptance remain the chief challenges for the market. However, cochlear implants and bone-anchored hearing systems have emerged as the two bright spots within the hearing aid market.

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The report on global hearing aid market contains a comprehensive analysis of the global hearing instruments industry along with the study of the regional markets including the US, the UK, Japan, France, Germany and China while the focusing on the major segments. An intense competition is observed among few major players; Sonova, William Demant, Siemens, and GN ReSound; of the hearing aid industry. Moreover, competitive landscape in terms of geographical comparison, organic growth comparison, product portfolio comparison, along with company profiles of the leading players in the market is included in this report.

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By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.

Table of Content

1. Overview
1.1 Introduction
1.1.1 Degrees of Hearing Loss
1.1.2 Types of Hearing Loss
1.2 Hearing Aid Devices
1.2.1 Types of Hearing Aids
1.3 Industry Value Chain

2. Market Structure
2.1 Global Hearing Instruments Market
Market Value
Market Volume
2.2. Distribution Channels
2.3 Market Segmentation
Hearing Aids
Hearing Implants
Price Segmentation
2.3.1 Cochlear Implants
Market Volume
Regional Breakdown
2.3.2 Bone-anchored Hearing Aids (BAHS)
Market Value
2.4 Regional Markets
2.4.1 The United States
Market Volume
Market Growth
VA Market
Private Hearing Market
Distribution Channels
Penetration Rates
2.4.2 The United Kingdom
Market Volume
Market Segmentation
Penetration Rate
2.4.3 Germany
Market Volume
Distribution Market
2.4.4 Japan
Market Volume
Penetration Rate
2.4.5 France
Market Volume
Penetration Rate
2.5.6 China
Market Volume
3. Market Dynamics
3.1 Key Trends
3.1.1 Pricing Under Pressure
3.1.2 Vertical Integration and Horizontal Diversification
3.1.3 Increasing role of Government-supported Programs
3.1.4 Distribution Channels
3.2 Industry Developments
3.2.1 Wireless Streaming
3.2.2 Quest Platform
3.2.3 Advent of Bluetooth and FM Technology
3.2.4 Development of Hearing Aids Made for I-Phone Users
3.3 Growth Drivers
3.3.1 Reimbursements Facilitating Penetration
3.3.2 Higher Adoption Rates of Hearing Aid Devices
3.3.3 Global Economic Recovery Gaining Traction
3.3.4 Ageing Population on the Rise
3.3.5 Rising Healthcare Expenditure
3.3.6 Increase in Hearing Loss Population
3.4 Challenges
3.4.1 Reimbursements or Out-of-Pocket Expenditure
3.4.2 Rising Price Pressure
3.4.3 Lower Social Acceptance

4. Competitive Landscape
Market Share by Value
Market Share by Volume
4.1 Cochlear Implants Market
4.2 Bone-anchored Hearing Systems (BAHS) Market
4.3 Veteran Affairs (VA) Market (US)

5. Company Profile
5.1 Sonova Holding AG
5.1.1 Business Overview
5.1.2 Financial Overview
5.1.3 Business Strategies
Encouraging R&D and Innovation
Strengthening Presence
5.2 William Demant Holding Group
5.2.1 Business Overview
5.2.2 Financial Overview
5.2.3 Business Strategies
Expansion through Acquisitions
Emphasizing R&D along with Launches
5.3 GN ReSound
5.3.1 Business Overview
5.3.2 Financial Overview
5.3.3 Business Strategies
Implementation of SMART Program
Aggressive Launches
5.4 Siemens AG
5.4.1 Business Overview
5.4.2 Financial Overview
5.4.3 Business Strategies
Focus on R&D Activities
Eye on Emerging Markets
6. Market Outlook
6.1 Market Forecast
6.2 Forecast Methodology
6.2.1 Dependent and Independent Variables
6.2.2 Correlation Analysis
6.2.3 Regression Analysis 

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